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    • Home
    • Focus Areas
      • Finance & Innovation
      • Family Business & Office
      • Talent Cultivation
      • Global Soft Power
    • Testimonials
    • Thought Leadership
      • Contemporary Korea
      • From Seoul to Salzburg
      • Family Soft Power
      • Diaspora Families
      • Media and External Links
    • KEY Debate Hong Kong
      • About the KEY Debate
      • Team Judges and Guests
      • Recap and Highlights
      • Study Tour to Seoul
    • J-Link Leaders
      • A Mentorship Initiative
      • Team and Mentor Profiles
  • Home
  • Focus Areas
    • Finance & Innovation
    • Family Business & Office
    • Talent Cultivation
    • Global Soft Power
  • Testimonials
  • Thought Leadership
    • Contemporary Korea
    • From Seoul to Salzburg
    • Family Soft Power
    • Diaspora Families
    • Media and External Links
  • KEY Debate Hong Kong
    • About the KEY Debate
    • Team Judges and Guests
    • Recap and Highlights
    • Study Tour to Seoul
  • J-Link Leaders
    • A Mentorship Initiative
    • Team and Mentor Profiles
Panelists discuss at Family Office Symposium on January 14, 2020.

Moderated a Panel at the Inaugural Family Office Symposium at the Asian Financial Forum

Family Advisory and Research

Having worked on numerous projects with prominent families and curated the inaugural Family Office Symposium during the Asian Financial Forum, Pauline has developed a high level of familiarity of the family business and family office landscape in Asia and internationally, with an emphasis on leveraging private wealth for venture and impact investments on a global scale. After government service, she also published a series of business case studies on Asian families in her capacity as Program Director at the Asia Business Council. 


Today, Pauline advises families on business strategy, impact and philanthropy, and cross-cultural management, while also capturing the essence of the family spirit through biographies and cutting-edge research. She has a special interest in "shinise" or long-lived family businesses in Japan, having graduated from a rigorous course on the topic offered by the Japan Society of Hong Kong. 


Selected work: family biographies and legacy storytelling, philanthropy and impact narratives, public and international affairs advisory, next-generation education and leadership development, family business and office case studies 

Opening of Pasona Natureverse Retreat on Awaji Island in Japan (2026)

Private Tour of Nissin Foods Factory in Tai Po Industrial Complex (2026)

Documenting Family Legacy for Tan Siu Lin Football Foundation (2025 - present)

Exploring "Shinise" and Family Legacy in Japan (2025 - present)

Ongoing Projects with the King Family (2024 - present)

CUHK Art Museum Extension Funded by Lo Kwee Seong Foundation (2025)

Fireside Chat at the Sun Museum in Hong Kong (2025)

Field Trip to Pasona Group on Awaji Island in Japan (2024)

Business Case Study - Ayala Corp (2021)

Business Case Study - DatVietVAC Group Holdings (2021)

Business Case Study - Fubon Group (2021)

Business Case Study - Lotte Group (2021)

Business Case Study - Yoma Group (2021)


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